The Beehive executed the design of the 2013 Tableux “100 years of Indian Cinema”, for the Ministry of Information & Broadcasting. It was a highly challenging project and a team of 50 people contributed to it including Carpenters, Artists, Painters, Textile people, FRP moulding people, Model making people etc.
We researched deeply on Indian cinema, tried to understand it from the beginning, and the way it progressed over the decades. We studied the manner in which posters were designed initially and the various changes that happened over the years. We even studied the typography i.e. the fonts used to write the names of the movies.